Art exhibit at USD chronicles typography

Art exhibit at USD chronicles typography
The University of South Dakota Art Galleries is pleased to present an exhibition of unique constructed alphabets created from a combination of individual and disparate examples of vernacular typestyles and vintage signs.

The exhibit, titled "Alternative Typestyles," is currently on display in the Main Gallery of the Warren M. Lee Center for the Fine Arts on the campus of The University of South Dakota and will remain until Oct. 21.

The Main Gallery is open weekdays from 8 a.m. to 5 p.m. and weekends from 1 to 5 p.m.�

"Alternative Typestyles" was organized by Matthew Tullis, an art professor at Western Kentucky University, using reclaimed and adapted letter form artifacts presented in a variety of formats ranging from sculpture to collage.

According to Tullis, "this project involves more than an overview of unusual signs from the bygone era ? it is an artist's close-up examination of each letterform and flake of peeling paint."�

Recognizing that time will eventually claim most vintage signs, Tullis has undertaken this exhibit as a way of creating an archive of these disappearing art forms.

Alternative Typestyles' most personal dimension is found in the pieces of sculpture Tullis has constructed from re-claimed typographic artifacts to create assemblages with the mystique of old signage.

"My assemblages are informed by consistent factors: the natural decay and charming quality of the original typographic specimens, their contextual histories, and finally the materials that I bring to the letter's eventual transformation," he said.

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