Customers are invited to purchase and sign a green shamrock for $1 or a gold shamrock for $5 at their local Pamida store between now and March 17. The shamrocks will then be displayed at the store for the remainder of the fund raiser. Monies raised will go to support MDA programs in the region, including clinics, summer camp for children with neuromuscular diseases and lifesaving research.
"Pamida is proud to partner with the MDA on this fund raiser," says Chief Merchandising and Marketing Officer Julie Lyle. "Supporting our communities and the people that call them home has always been very important to us. The Shamrocks Against Dystrophy program is one more way that we can do our part to make life better in our hometowns."
Pamida and its teammates are dedicated to becoming true partners to their neighbors. Teammates and stores donate time and funds to the community throughout the year. The company developed the Pamida Foundation in 2000 to support the local efforts of its stores through financial contributions to nonprofit organizations.
MDA is a voluntary health agency working to defeat more than 40 neuromuscular diseases through programs of worldwide research, comprehensive services, and far-reaching professional and public health education. The Shamrocks Against Dystrophy program has been a popular MDA tradition for more than 20 years. In 2005, the program raised more than $14 million nationally through the efforts of volunteers, participating businesses and sponsors.